Kottke: New Pepsi logo

Posted by jason@kottke.org on under pepsi logo, billis, sime, time effort, back to the future, pepsi, coca cola, 10 years, decades, feelings, colors, logos |

What do I think about the new Pepsi logo? Eh. Companies spend way too much time, effort, and money building up feelings about logos -- like decades and billions of dollars -- and then they just go and change it all. Of course the new logo and colors are similar to the old ones and it's variations on a theme but the new designs feel like someone's idea of what packaging is going to look like 10 years from now, an approach that never seems to work out well (see Back to the Future II). Coca-Cola had such success refreshing their brand with a simple take on their classic look and logo, why can't Pepsi do the same with this classic look?

(link)
Tagi: pepsi logo, billis, sime, time effort, back to the future, pepsi, coca cola, 10 years, decades, feelings, colors, logos

Kottke: New Pepsi logo

Posted by jason@kottke.org on under pepsi logo, billis, sime, time effort, back to the future, pepsi, coca cola, 10 years, decades, feelings, colors, logos |

What do I think about the new Pepsi logo? Eh. Companies spend way too much time, effort, and money building up feelings about logos -- like decades and billions of dollars -- and then they just go and change it all. Of course the new logo and colors are similar to the old ones and it's variations on a theme but the new designs feel like someone's idea of what packaging is going to look like 10 years from now, an approach that never seems to work out well (see Back to the Future II). Coca-Cola had such success refreshing their brand with a simple take on their classic look and logo, why can't Pepsi do the same with this classic look?

(link)
Tagi: pepsi logo, billis, sime, time effort, back to the future, pepsi, coca cola, 10 years, decades, feelings, colors, logos

Boing Boing: Anil Dash on Sarah Palin and Language

Posted by on under yo mama jokes, barack obama, sarah palin, target audience, office of the presidency, president george bush, republican president, thoughtful essay, lolcats, deliberate choice, american citizens, republican party, actis, sime, sessi, george bush, security |

Anil Dash has a thoughtful essay up today. Snip: Sarah Palin has been unsurprising in her criticisms of Barack Obama's credentials and policies, fulfilling the traditional role of the vice presidential candidate being the most aggressive and pointed rhetorical attacker in a campaign. But a closer look at her deliberate use of vernacular and language reveals that she has gone far beyond any other candidate in vice presidential history in the dangerous and irresponsible implications of her attacks. She has phrased her attacks on Obama in a way that avoids accountability to the press while specifically addressing the subset of her audience who are most likely to advocate extreme actions against Obama. I don't usually write about politics here; I leave the ugliness to those who seem to revel in it. But I think a lot about language, usually in a more lighthearted context like talking about yo mama jokes or lolcats. What's striking to me this election season, though, is that Sarah Palin has chosen to abuse her command of language so obviously without suffering any serious criticism for it thus far. The crux of the issue is simple:(1) Sarah Palin has unequivocally associated Barack Obama with the idea of terrorism and specifically with "terrorists". (2) Republican President George Bush has defined in our National Security Strategy, and the Republican Party's platform affirms, that we may identify and strike at terrorists before they have committed any defined acts of aggression against American citizens. (3) George Bush has made clear, by stating before a joint session of Congress that "Either you are with us, or you are with the terrorists." (4) Palin has used deliberate choice of language to avoid these connections being highlighted by the media, while increasing the likelihood that the target audience for her message will be incited by her statements. Through these arguments, it becomes clear that Sarah Palin's assertions are designed not to prove that Obama is unqualified for the office of the Presidency of the United States. Rather, she appears to be attempting to convince a substantial portion of her supporters that Obama supports terrorism against the United States and thus should be, at the very least, incarcerated as an enemy combatant (which we are doing to American citizens already) or at worst, assassinated for supporting terror. She has done this knowing full well that she can retain plausible deniability thanks to the ambiguity of her statements as they'll be interpreted by the media, by her detractors, and by her more reasonable supporters. What Sarah Palin is Saying (dashes.com)...

Tagi: yo mama jokes, barack obama, sarah palin, target audience, office of the presidency, president george bush, republican president, thoughtful essay, lolcats, deliberate choice, american citizens, republican party, actis, sime, sessi, george bush, security

Wordpress integration

Posted by Elementus on under th weekend, sime, Wordpress, blog |

This weekend I have installed copy of Wordpress at home and found a way how to integrate iMatrix code to each post automatically. Process is simple. If you like to add this to yours - contact me. Soon, integration guide will be availalbe online...

One of popular blog agreed to test it today:)
Tagi: th weekend, sime, Wordpress, blog

Downgrade Baseband Guides

Posted by compuguy1088 on under iphe, google, sime, wiki, elite |

To make things more simple, here are Mac and PC guides for downgrading.

PC: http://code.google.com/p/iphone-elite/wiki/DowngradeBasebandWin

Mac: http://code.google.com/p/iphone-elite/wiki/DowngradeBasebandMac
Tagi: iphe, google, sime, wiki, elite